[AUREME], a brand developed by Sanyo, will donate a portion of sales from eligible products and shopping bags to forest conservation activities through its partnership with the general incorporated association more trees.

■About the General Incorporated Association more trees

more trees is a forest conservation organization founded by musician Ryuichi Sakamoto and currently headed by architect Kengo Kuma.
We are working in cooperation with local communities both inside and outside Japan to engage in forest conservation activities.
In addition, we are promoting various initiatives with the keyword "connecting cities and forests," including communicating information about forests and their appeal through events, and planning and developing products that utilize forest resources together with creators and local craftspeople.